Is a company legaly obligated to sell their products at advertised prices ?

Rooms to Go advertised a sale price on a particular bedroom suit with a coupon. ( Black Friday Sales Event )When I tried to purchased the bedroom suite they refused to sell it as they had advertised and tried to sell it for $2,000.00 above their advertised price. This seems like false advertising and the “Bait & Switch” tactic to me. Is this legal?

Bait and switch is when they advertise something really cheap to “bait” you in and when you come in to look at it, you find it is a piece of junk. So you “switch” to something more expensive. That is NOT the situation here.

Here you have a particular product advertised at a particular price. They are required by law to sell it at that price unless:

1. They sold all of the items at the price advertised and they are sold out. In that case, no product, no sale.

2. The price is clearly wrong due to a mistake in the ad. For example, if they advertised an eight piece of furniture for $209.59. There is no way anyone can sell new furniture at that price. However, if the price was $2095.90 then it would be a reasonable price. In that case, it was a decimal mistake and easily explained.
Or if a number got left off on the add. For example, if the real price was $2209.05 and the first two got left off. The way you can catch them on this is the NEXT time the ad comes out, it should be corrected now that you pointed it out to them. If they fail to correct the error then they are allowing an error to pass and you got them.

Black Friday Ads for Black Friday 2008 and Black Friday Ipod touch Deal

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